Diffusion is a common barrier that keeps people from achieving their goals and dreams.  In an effort to accomplish more, we often take on too much and end up making a little progress across a broad range of areas.  That is a recipe for mediocrity.

Our philosophy is, “Let’s be great at a few things versus mediocre at many.”  Greatness comes through focus.  It’s impossible to be great at everything.  Focus on one or two areas and you can create outstanding results.

One of the inspiring aspects of The 12 Week Year^TM Challenge is that you can focus in on one or two areas and really make significant progress.  Then, for the next 12 weeks, focus on one or two different areas.